
Helping Businesses Scale with Purpose, People and Proven Strategy
bringing behavioural insight, strategic clarity and leadership alignment to unlock sustainable growth in scaling organisations
backed by expertise
guided by research
Experienced Business Strategist
With over 20 years of experience across multiple sectors, Sunny Pahal brings a rare breadth of insight to every business she works with. From leading teams in corporate settings to advising fast-growing SMEs, Sunny has held senior leadership roles and navigated the real challenges that businesses face at every stage of their growth.
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Her cross-sector experience means she quickly understands the dynamics of your business — and knows what works in the real world. Clients value her ability to blend strategic thinking with hands-on leadership know-how to drive meaningful, lasting results.
guided by Academic research
Founder, Sunny Pahal, brings academic depth to her practice: combining a Master’s in International Business, Leadership and Management with ongoing PhD research into the alignment of structural and cultural transformation for sustainable business growth.
Her approach is grounded in evidence-based models, proven leadership frameworks, and the latest research on what truly drives high-performing, people-first organisations.
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Clients don’t just get inspiring ideas: they get strategic, research-led solutions that work in the real world.
Proven Real-World Success
Sunny Pahal doesn’t just understand growth — she delivers it.
With a proven track record of helping organisations scale sustainably, Sunny brings hands-on expertise in aligning leadership, culture, and strategy to drive real results. Her work has transformed businesses across sectors, embedding long-term change that sticks.
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Clients value her ability to cut through complexity, spark meaningful action, and deliver measurable impact. With a blend of insight, empathy, and execution, Sunny is not just a guide for growth, but a trusted partner in lasting business success.
Is your business ready to scale?
Use our free ALIGN diagnostic tool to discover how aligned your leadership, culture, and strategy are for growth.
In minutes, get tailored insights across the 5 key areas of scale-readiness with the option of a free discovery call to explore your results.
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Alternatively, feel free to directly get in touch with to discuss how Dare to Succeed can help your business scale sustainably.
An Accredited member of the Association for Coaching
Working and researching in collaboration with the University of York


